Tell your customers 'Thank You' every chance you get.
Every business loses customers, either they get upset, they move away, they outgrow the need for your service – they simply disappear.
You may not be able to prevent any of this from occurring, but there is a preventable reason customers drift away, one that is very easy to correct.
According to a well-publicized survey, one of the biggest reasons that customers stop frequenting a business is that they don’t believe the business cares about them one way or the other.
That basically translates to, they leave because we haven’t said ‘thank you.”
Letting your customers know you appreciate them and care about them is free, so easy and surprisingly rare.
Maybe it’s because we think customers must just know how much we appreciate their business. That they must know we value them as our lifeblood, the key ingredient that allows us the freedom and enjoyment of a successful business.
But they will not know, unless we tell them.
It isn’t complicated or difficult. Take a few minutes right now and schedule some ‘thank you’ time in your marketing communication.
- Send an email message with a ‘thank you’.
- Send them a special promotion for their next visit.
- Use your favorite social media platform (Facebook, LinkedIn etc) to express your appreciation.
And think of ways you can recognize your most loyal customers, those that come back over and over and send you referrals. Make it a habit to show meaningful gestures to say ‘thank you’, I appreciate your business very much.
Find ways to add extra value, to over deliver. Give far more than would ever be expected.
If you’re looking for a fast, free way to make your business stand out – one you can execute today – try a little “Thank You.” You’ll be amazed at how well it works.
Happy customers promoting you.. How cool is that?
Thanks for the reminder. Saying “Thank You” is very important.
http://jennifermaynephotography.com/
Kay Proctor, thanks for reminding me of this. Feeling grateful and appreciative of my cllients and letting them know it, actually attracts more clients that I appreciate and value into my life.
Thank you for this article! Yes, the only thing more important than networking, is to find new clients is to keep your existing clients HAPPY!
You can write them a card or e-mail them with a thank you. You can tell them thank you. You can take them to lunch. You can buy them a gift!
My core belief is that Tenacity + Generosity = Success. That is why I started http://www.CHOCbiteClub.com so that business owners has a sweet option for corporate gifting. Something luxurious, yet affordable. A gesture. A quick reminder of your appreciation of your client!
Your service and product just isn’t enough. Go the extra mile and show them how much they mean to you! It is very expensive to replace a client, but very inexpensive to keep the ones that you have!
Great advice! So much return for little investment in effort. Well done on publicizing that good marketing tip.
Wonderful article! Reminded me of things I need to do more in my business.
Thank you.
Kay, to call people by their name, now that works because I have seen it work. That is so rare these days to be called by name when one walks into any place or you see a familiar face.
People just don’t bother anymore. I have seen dark unfocusing eyes light up, smile, and happiness flood the persons face when recognized. People open up by such acknowledgement. To me it feels like in a store the person is just being on a atomatic when they take the money — never bother to look into my face and eyes. But when I ask question or two. their energy shifts, they become present and smile. Very interesting to experience the energy movements.
One of the best ways to say thank you to a customer is to exceed their expectation and give great service. I also believe a simple thank you, such as ‘I truly appreciate having you as a customer and if I can help in any way, please let me know.’ Both of these will show a customer you care. Great work on reminding us all of this simple manners point.
Thank you Kay & Yvonne! Good reminder.
http://www.libertyoakfarms.com/
A small thing to do, but has a big impact. Ladies, thanks for the reminder!
Right on. I am one of those that will walk away if the provider doesn’t appreciate my business with a showing of appreciation.
Absolutely! Everyone likes to hear thank you. Great advice.
Very timely advice! As our CPA firm enters its “opportunity season” , we need to consistently deliver the “personal touches” and appreciative gestures along with the audits and tax returns. Thank you!
Thanks for this! I am always filled with gratitude when people remind me to be grateful! I do have a tendency to forget………….so I appreciate the reminder!
Blessings, Mary
http://www.repatternit.com/
Actually I have to laugh out loud at this. I filed your article to read after Valentine’s and just got to it this morning. Why am I laughing? Just last night I made myself a note to call you both to say thank you for your recent help with the holiday and to ask how best to thank our customers for the best holiday we have ever experienced. Great reminder and on my list to get that done today!
Cindy Allen-Lott
http://dragonflyfloralandgifts.com/
Thanks for the reminder, Kay. When I read this, I immediately sent my loyal clients a thank you e-mail. This is great and timeless advice.
http://www.linscheib.com/
So simple, but so right. Always the right thing to do with your customers.
http://www.pamhurn.com/